|
Length: 08:29
The Chicago-based group buying company 'Groupon' is credited with sparking one of the latest waves in online shopping by connecting merchants and consumers with unbelievable deals. In just three years, Groupon has grown into a multi-billion dollar company that just this year spurned an eye-popping $6 billion take-over offer from Google. Although the company is now encountering a number of obstacles from management woes to overseas expansion, the group buying phenomenon that Groupon sparked is taking off. This week on Tech 24, we look at what's next in the online group buying sector. |
